Using Social Media to Promote your eBook

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August 7, 2014 Expert Themes: Social Media.

You’ve finally taken the plunge and created a wonderful eBook to promote your business and your expertise. You have spell checked, created beautiful graphics, and have a topic that is sure to bring the curious in.  You’re finally done.

*sigh*

Not really. Now you need to promote and share your eBook. The world (your ideal client) needs to know what great information is waiting for them with the click of a button. Below are 3 steps that will keep getting your eBook out on social media.

1. Introduce your book by answering the questions your ideal client has.  This way you can continually use different snippets so you don’t experience “message fatigue”
Example: How do I use social media in my business?
3 great ways to use social media in your business. {LINK}

2. By using hashtags. Hashtags by any other name are words. What are the worlds your ideal clients regularly use? Incorporate those words as hashtags in your promotional messages.

3. Use Images. Take the pain points your ideal client has and find an image that represents that emotion. Make a meme out of it and use your eBook to be the answer to that pain point.
Example: Business Accountant

Social Media Example

posted by JMB


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