How Do You Stand Out?

HOW DO YOU STAND OUT?

Every day we are offered products and services either through commercials, home parties or networking. We are inundated with “New & Improved”, “Better than the competition”, “Our product works where others fail.” and many more promises. How do you know which one to choose?

Your customers are asking themselves that every day as well. They want to know how your product/service is different. They want to know the value of your product or service.

At Xperience Connections we wondered the same thing. Our education topic was Please share an aspect of your business that significantly differs from your competitors. How does your product/service stand out in a crowded marketplace? Thank you to the attendees of the Acworth, Alpharetta, Kennesaw, Marietta/Terrell Mill and Powder Springs XC for sharing how they differentiate from their competition:

• Stand out by providing great customer service
• Refer and connect other people who need a particular service that they might provide
• Educate clients about the industry that you are in
• Follow-up in a timely manner
• Get to know your customer and their wants or needs
• Wants to customize their practice to serve mothers and new babies
• Be honest and don’t over promise what you can’t deliver
• Competitive prices sets them apart
• Share from the heart , build relationships
• Customize education piece based on clients needs
• Best hostess reward and fundraisers (can fundraise online)
• Referral partners for their clients; one person tells another, etc.
• TLC for customers
• Great friendships built by adding extra time to talk before and after their service
• Set up way to do electronic signature
• Discover the best way to communicate with them
• Different because of personal experience and background
• Write a book about something in your industry that will give you an opportunity to speak to groups
• Find products to fit into everyone’s budget
• Consider what is best for the consumer, not what makes the most profit
• She is an organizer who helps you to let go of emotional things.
• Downsizing and after a death in the family
• Her events always have a part to put into practice and educates the ladies who attend
• Product and service is unique
• Focus on solutions instead of problems
• Provide a huge selection for customers to choose from
• Provides accurate service that only two others provide in the state
• Unique products with clinical trials that are priced for the consumer
• Have expertise in her business because of her personal experience
• Take a personalized approach to every client
• Be authentic
• Create a call to action when they have an event
• Voluntourism – total balance between vacation and volunteering
• The only licensed distributor for Kangoo in Georgia
• The only US real estate company with an international presence
• The only cosmetics certified organic
• Safe, supportive environment which respects individuals
• Ganoderma in the coffee, referral partnerships through Let Your Light Shine
• Mission driven, dedicated to providing education
• Thermography using gray scale, cold challenge and rating
• Won’t take money unless she can help you
• Personal experience with challenges
• Social media tracking
• Unique presentation, no minimums
• Free consultation, personal shopping

 

What makes a product or service stand out to you? Are there qualities the representatives possess that make you give their product or service a chance? Please share your thoughts below.